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The Impact of Creative Branding Strategy in SME on Consumer Buying Behaviour in Malaysia (

The Impact of Creative Branding Strategy in SME on Consumer Buying Behaviour in Malaysia

“There is no doubt that creativity is the most important human resource of all. Without creativity, there would be no progress, and we would be forever repeating the same patterns"

Edward De Bono

Our Research

“Research is seeing what everybody else has seen and thinking what nobody else has thought”

Albert Szent-Györgyi 

The Impact of Creative Branding Strategy in SME on Consumer Buying Behaviour in Malaysia (
Projects

Our Journey

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“No man ever steps in the same river twice, for it's not the same river and he's not the same man"

Heraclitus

About Us

We are final year students taking Bachelor's degree in Business Administration from University Kuala Lumpur Business School (UniKL Bis). For the Seminar subject, EIB30304, our group consists of three members including Noorhasyimah, Noor Adlina and Maliya Nafisa.

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NOOR ADLINA

Bachelor of Business Administration in Management and Entrepreneurship
62212120118

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NOORHASYIMAH

Bachelor of Business Administration in Management and Entrepreneurship
62212120065

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MALIYAH NAFISA

Bachelor of Business Administration in Management and Entrepreneurship
62212119713

“Coming together is a beginning. Keeping together is progress. Working together is a success.”

Henry Ford

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